Pura Vida Bright Original Cowabunga Bracelet

It’s the bracelet that started it all. Each one is handmade, waterproof and totally unique—in fact, the more you wear it, the cooler it looks. Grab yours today to feel the Pura Vida vibes.

Founded in Costa Rica, Pura Vida Bracelets provides sustainable jobs to artisans worldwide and raises awareness for charities with products that give back. We’re also passionate about protecting the environment. That's why all of the products are in eco-friendly recyclable packaging.